SEIA - Tip Sheet: News at Solar Power International


As North America’s largest business-to-business solar energy trade show, Solar Power International 2010 provides numerous opportunities for covering the solar energy industry. As you are planning your coverage for the week, I wanted to give you a heads up on industry-wide news from SEIA this week.
Monday, Oct. 11, midday PDT
SEIA and SCHOTT, announce the results of the third annual SCHOTT Solar Barometer™, a national survey of the American public's attitudes about solar energy. Results highlight how important Americans think it is for the U.S. to develop and use solar energy and how they feel about Congress reallocating federal subsidies from fossil fuels to solar. A release will be issued with the full survey, methodology and quotes from SEIA president and CEO Rhone Resch and SCHOTT North America CEO Gerry Fine. Details and link to statement at and
Tuesday, Oct. 12, 9 a.m. PDT (Noon EDT) and Noon PDT (3 p.m. EDT)
SEIA president and CEO Rhone Resch gives his annual keynote address sharing ambitious vision for the U.S. solar energy industry and what the industry must do to achieve that vision. Last year, Resch introduced the Solar Bill of Rights, a policy platform needed to expand the U.S. solar market (, which has garnered the support of more than 33,000 Americans. This year’s speech will be posted at and a webcast will be available Tuesday afternoon at
SEIA and GTM Research, release the inaugural U.S. Solar Market Insight™ report, which highlights 2010 mid-year industry data and industry projections through 2015. The report covers all solar technologies (photovoltaic, solar water heating and concentrating solar power) and market segments (residential, commercial property and utility-scale solar power). Tom Kimbis, SEIA Policy and Research Director, and Shayle Kann, Managing Director, Solar, GTM Research review highlights and respond to questions in a press teleconference at 3 p.m. EDT (Noon PDT) (Dial-in: 800-434-1335, pass code: 419856#). An executive summary of the report will be available at
Wednesday, Oct. 13, 9 a.m. PDT (Noon EDT)
The Solar Foundation (TSF), a nonprofit solar research and education organization, releases the National Solar Jobs Census 2010: A Review of the U.S. Solar Workforce. It is the first time solar jobs have been quantified along the entire value chain by directly contacting employers. The more than 2,400 companies responded with their hiring plans for the coming year. Executive summary available at 9 a.m. PDT and full report available at on Oct. 13 at 8 p.m. PDT when it is being given out at a celebratory release party in downtown Los Angeles. Statements from SEIA’s Rhone and TSF executive director Andrea Luecke will be issued.
SEIA present solar job profiles of real workers in all 50 states on the newly launched Solar Works for America site ( The site also shares solar installation data and lists of solar employers in every state as well as the newly released Solar Generation USA Road Trip tour, a webisode series that interviews solar workers and clients from coast to coast (also available at ).
Thursday, Oct. 14 (Tentative)
Press teleconference on California’s Prop 23, a ballot initiative to rescind/postpone implementation of AB32, California’s regulation of greenhouse gases. Watch for advisory.
For details or to reach a SEIA spokesperson at Solar Power International, please contact Jared Blanton (202-550-0986,, Mark Sokolove (703-599-7656, or Brian Mahar (202-437-6595,